Here's How Esri Saw Huge Success with their Digital Credentialing Program

Issuing digital credentials has enormous benefits like increasing employee retention and engagement, saving your organization time and money, and validating skills that will lead to equality during the hiring process. It’s no wonder that when Esri, a global software company specializing in mapping and spatial analytics software, needed to engage their workforce and validate skills in their training and development program, they turned to digital credentials. 

The organization’s ArcGIS software and apps combine mapping and data analytics to deliver location intelligence, and Esri offers a robust certification program to its international user community in the use and best practices of its software. Training and certification are critical to Esri’s engagement strategy, and it has managed an IT certification program for the organization’s employees, international distributors, global business partners, and customers for more than 10 years. In 2017, Esri launched digital credentialing on Credly’s Acclaim platform to better serve its certification candidates—and its earners are taking advantage. 

Almost 90% of Esri’s current credential holders are engaging with digital badging in some way—from badge acceptance and sharing to exploring labor market insights related to Esri certified skills. Their badge earners have seen tremendous career and financial growth as a result of earning digital credentials -  download the full case study for the specific data. 

If you’re interested in learning more about how Esri used digital credentials to engage their learners and validate their skills, download a copy of the case study, “How Digital Credentials Boost Certification Enrollment and Earner Engagement.” 

Topics: Case Study, Customers

By  Patricia Diaz